Salesforce has become one of the most widely-deployed customer relationship management (CRM) platforms across the globe, but it is most powerful when integrated with enterprise supporting applications, delivering better insights and influencing rapid decision making.
For large enterprises, multiple enterprise resource management (ERP) systems, data analytics tools, and middleware need to be orchestrated to organize and distribute sales information for customers, internal sales teams, external sales teams and channel partners – without disrupting front-line customer interactions, timely product development or overall business efficiency.
But when integrating ERP platforms with Salesforce, IT teams often realize they need to take a step back for a broader view. After considering variables such as the business units impacted, sales teams affected and supporting systems required – the need for a systems integrator becomes apparent. System integrators today specialize in bringing together component subsystems into a whole, and ensuring high functionality among the subsystems serving a business.
In this white paper, we discuss the various systems and their evolving connection points, and the effective approaches CGI deploys for getting the most out of Salesforce while empowering decision-making and enabling the beneficial, accessible and secure flow of data throughout the enterprise.