July 1, 2020Employ intelligent automation to drive value in life sciences quality operations The biggest misconception around the use of intelligent automation (IA) is that its aim is to replace people. In fact, IA tools free people to focus on the critical...
May 29, 2020A former colleague once told me the concept of quality must be owned by the entire organization, not just the quality department. That sentiment still resonates today. Establishing a successful quality culture in a pharmaceutical, biotech or medical device company...
May 12, 2020Black swan events such as the COVID-19 pandemic leave business with little time to think. Actions must come fast. Products and services must continue to meet customer demand in an environment of social distancing and travel bans. As life sciences...
Built from years of experience working with biotech and pharmaceutical companies in commercial launch initiatives, BioIgnition provides expertise, methodologies, tools and templates and the confidence to successfully execute your product launch.
In 2019, as presented in our CGI Client Global Insights, we spoke in person with more than 1,550 executives across 10 industries to gather their perspectives on the trends affecting their enterprises.
October 28, 2019Back in the day, the sales rep and HCP model was a transactional approach of pushing product promotion, with a greater percentage of marketing and medical efforts geared towards the scientific and medical communities. Not anymore. Today, that information asymmetry...
