Back in the day, the sales rep and HCP model was a transactional approach of pushing product promotion, with a greater percentage of marketing and medical efforts geared towards the scientific and medical communities. Not anymore. Today, that information asymmetry ...
Annually, CGI leaders around the world meet face-to-face with business and IT executives to gather their perspectives on the trends affecting their enterprises, including business and IT priorities, budgets and investment plans.

Reinventing for the digital world

Technology is changing how our clients achieve their objectives, and the pace of innovation is helping them move beyond IT modernization to focus on digital transformation. This is reflected in our CGI Client Global Insights, drawn from in-person conversations with 1,300+ senior government and commercial leaders. Based on these discussions, and our digital engagements, we see several common characteristics among digital leaders:

  • Clusters of autonomous business units

  • Encouragement of curious mind-set, collaboration & innovation

  • Decisions based on insights

  • Employees freed up for value added work

  • Integrated into an ecosystem of partners

  • Co-designed market opportunities

  • Agile, simplified and cost-effective IT and operations

  • Smart, fast, integrated and automated technology

digital strategy
Digital DNA: Organization, business and technology, underpinned by a robust foundation for cybersecurity and data privacy.