Nearly 2,000 bikers gathered in Montreal on July 7, 2012 for a two-day trek to Quebec City to raise money for cancer research and treatment. Among the group were 60 CGI members who, with a financial contribution from CGI, collected $150,000 for the cause.
2012 was the fourth year the Enbridge Ride to Conquer Cancer has been held in Montreal. This year the event raised more than $7 million, making it the largest cycling fundraiser in Quebec. In four years, it has raised more than $26 million.
The $7 million will go to the Jewish General Hospital’s Segal Cancer Center to fund research and care across Quebec.
CGI Founder and Executive Chairman Serge Godin served as co-chair of the 2012 event. CGI also made a donation toward each CGI rider’s $2,500 minimum fundraising requirement and outfitted each rider with custom CGI branded cycling gear.
“This was an opportunity for us to demonstrate our commitment to corporate social responsibility and do something significant in the fight against cancer,” said CGI’s Michael Tevel, who organized CGI’s participation along with Co-Captain Jean-Marie Yelle.
“Everybody had a great time and found it challenging to ride the 230 kilometers of rolling hills from Montreal to Quebec City,” he added. “Most importantly, we were inspired by all those around us, particularly the cancer survivors who had yellow flags attached to their bikes. We hope the money raised this year will go a long way toward helping those affected by this disease.”