West Midlands Metro (WMM) required an updated ticketing system for their customers. They approached us to create a mobile app which would allow customers to buy tickets, plan journeys and keep up to date with any service changes. In turn creating MyMetro, the free to download mobile application.

MyMetro makes travelling easy whilst also notifying customers of expiring passes, providing simple repurchase options and gives exclusive discount offers.

4,300
accounts created in the first month
97%
customer satisfaction
The MyMetro app, developed by the CGI team, really does make it easier than ever for people to use the tram to beat the traffic with all the information that they need about the network at their fingertips. We are excited about working with CGI to add additional features as the platform develops.

Sophie Alison West Midlands Metro Managing Director

Following the app’s success, WMM plans to launch package travel offers via QR code in the future. By linking with relevant venues, hotels and merchants, WMM hopes to provide complimentary or discounted ticket options as part of event and city stay packages.

West Midlands Metro commuter smiling using MyMetro app on phone

 

For more information on our work with West Midlands Metro:

 

Read the brochure