Transforming the Fuel Retail Customer JourneyWith the transition to alternative fuels, new competition entering the market and the need to adapt to the post pandemic world, fuel retailers must reimagine new ways of doing business to respond, rebound and reinvent for continued success.
Driving next generation digital transformationWhen Shell Fleet Solutions wanted to launch an innovative and integrated next generation of their customer portal, CGI was the partner of choice.
The fuel retail business has changed drastically over the past year and will continue to be disrupted in the coming months and years from new fuel types and changing consumer behaviour. Fuel retailers must move at speed to reinvent their businesses to adopt the new business models underpinned by the latest technologies to reverse the impact of reduced hydrocarbon revenue.
Our fuel retail services cover the full front and back office operations to deliver improved customer experience and service offerings. Whether it’s site systems, store operations, customer insight, loyalty, payments, pricing or network planning, we have a tailored approach to help you address your current needs rapidly whilst laying the foundation for the future growth.