Henk van Roekel

Henk has more than 20 years of experience in big data, business intelligence and information management, working with global clients in key industries. Henk is a Business Intelligence Professional certified by The Data Warehouse Institute (TDWI).

From this author

Managing customer data as an asset at Nissan Europe

March 16, 2015 A single view of each customer allows Nissan to communicate in a personalized way, but also allows them to define patterns and predict key triggers requiring specific actions.

Staying connected with customers in the age of big data

March 16, 2015 The owner of a large supermarket chain approached CGI with how difficult it is to retain customers and attract new ones, especially in their large urban and suburban stores. He felt they were losing sight of their loyal customers and what makes them stay or go. Back when they were a small, local ...