Data and analytics refers to the way data is managed and analysed to support and drive improved decision making, business processes and overall outcomes.

Data is therefore a critical component for digital transformation. With every interaction in the digital world generating data, a robust data and analytics framework helps to create benchmarks for your transformation journey, and works alongside people, processes and technology to drive decision making and continuous improvement.

This requires careful orchestration of a comprehensive data strategy that allows data to be discovered, analysed and used to generate actionable insights. Powerful machine learning and AI can assist with this process.

Whilst data transformation takes time, by working with CGI you will see comprehensive results. To find out more about The Digital Backbone’s Data and Analytics proposition, please read our PoV and contact Stephen Nunn or Richard Lewis.