The 2025 CGI Voice of Our Clients (VOC) presents the findings from our in-depth interviews with more than 1,800 executives across the industries and geographies we serve. These strategic conversations provide a unique view into how organisations view the impact of trends and priorities, innovation investments and more. While most executives cite having defined digital strategies (86% ), only 41% say these strategies are producing expected results.
What actions can organisations take to accelerate returns on their digital investments?
In examining the insights from these digital leaders, we find they have several attributes in common when compared to peers at earlier stages of digitisation.
Highly align business and IT operations
to support strategy
36%
Highly integrate business and IT operations
to execute strategy
35%
Have highly agile business models to address
digitisation, integrate new technology
19%
Cite high impact of digitisation
on their business model
75%
Digitisation is highly impacting
their operating model
65%
Extend their digitisation strategy to their
external ecosystem
71%
Have a holistic data strategy for the
enterprise and ecosystem
15%
Are in progress with or have implemented
traditional AI
18%
Are in progress with or have implemented
generative AI
19%
Say legacy systems pose a significant challenge
to successful digitisation
48%
Modernise >20% of their application portfolio
34%
Use cloud-based solutions to primarily store organisational and customer data
47%
Produce results from their data privacy
and protection strategy
25%
Extend their data privacy and protection strategy
to their external ecosystem
85%
Have highly mature cyber security programs
in terms of connected assets
38%
*"Others” are those building or launching their digitisation strategies.
Ready to improve your digital ROI?
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